Local TV Sees Audience Boost, Reaching Younger and More Diverse Audiences

These past eight months have been unlike any other period we’ve experienced as Americans. We’ve navigated the challenges of COVID-19, civil unrest and protests over social and racial injustice, unpredictable storms and wildfires, and just recently, one of the most divisive presidential elections in history.And through it all, Americans have turned to their local broadcast … Continue reading Local TV Sees Audience Boost, Reaching Younger and More Diverse Audiences

Americans Turn to Broadcast TV For Trusted Election Coverage

As millions of Americans head to the polls today to cast their votes, they are also tuning into their favorite and most trusted local news teams for all the latest updates on local, state and national elections.From the school board to property tax rates, local broadcasters have been putting in extra hours in the months, … Continue reading Americans Turn to Broadcast TV For Trusted Election Coverage