Coming to you virtually starting at 12:30 p.m. ET today, Monday, April 12, NAB Show Premiere will bring you product announcements, technology releases and innovation reveals from around the world. Leading companies will highlight their latest products and applications that you will also see in person this October at NAB Show. Each day will sign off with unique networking events and product showcases.

Visit NAB Amplify to see the full schedule, and don’t miss these sessions that will be of special interest to NAB’s member radio and television broadcasters!

NAB Board chairs and broadcast leaders Emily Barr, Dave Santrella and Jordan Wertlieb will open NAB Show Premiere today at 12:30 p.m. ET in a panel session discussing the past year’s impact on the industry with NAB President and CEO Gordon Smith and NAB Chief Operating Officer Curtis LeGeyt.

The session, titled “One Year of Broadcasting in a Pandemic,” will feature the executives in a candid conversation on the challenges, adjustments and achievements local stations and broadcasters faced over the last year, and high-level insights they have gained as a result. Topics include the pandemic, growing competition from social media and technology companies, industry diversity and civil unrest and attacks on journalists and the First Amendment.

On Tuesday, April 13 from 12:30-1 p.m. ET, we’ll come together to give some of NAB’s highest honors. Mario Lopez, host of “Access Hollywood,” will receive the NAB Television Chairman’s Award.  “Through hard work and remarkable talent, Mario Lopez has created a unique brand that has resonated with TV audiences for decades,” said NAB Television Board Chair Emily Barr. “Likewise, his commitment and success in elevating Latinx stories in Hollywood has had a positive impact, and we are excited to recognize his achievements.”

We’ll also honor radio stations from around the country with the Crystal Radio Awards for their outstanding contributions to community service. During an unprecedented year, broadcasters rose to the challenge of serving their communities with food drives, community education and more dedicated service, and we look forward to the opportunity to honor this work. NAB will also present Howard University’s WHUR-FM Washington, D.C. with the esteemed Crystal Heritage Award during the special event. The Heritage Award recognizes radio stations that have won a total of five Crystal Radio Awards for exceptional year-round community service efforts.

And PILOT has put together sessions followed by reflective breakouts covering Next Generation TV, new Edge technology for broadcasters research and radio data services in the Internet of Things ecosystem.

With two weeks of curated sessions that fit into your busy schedule, NAB Show Premiere is your ticket to what’s next for the industry. View the full agenda and create your NAB Amplify account to get access at NAB Amplify.